How can you create imagery that conveys your unique and vibrant bicycle brand identity? What ways can you save on a photography shoot? How can you create a library of media assets for your brand? How do you communicate your vision with your photographer? In this Seminar, Adam will speak from experience on how to plan and execute a successful photography shoot, whether you are on a shoe string budget or you are working with a creative team at a major agency.
Adam Coppola, lead photographer and owner of Coppola Photography, is an experienced commercial photographer with a passion for creating imagery that has a powerful voice. His imagery speaks to the viewer in a way that can evoke feelings, emotions, and encourage behavior. Based here in CT, Adam has photographed for PeopleForBikes, Cannondale Bicycles, Adventure Cycling Association, Vineyard Vines, Boston’s Hubway (Bike Share), and Body Armor Super Drink, among others. His photography has brought him to all 50 United States, but photographing the in the cycling industry has been some of his most rewarding work. Throughout his career, Coppola’s photography has received awards from National Geographic Adventure, REI, Adventure Cycling Association, and The Society of Professional Journalists.